Posts in Marketing
My Favorite Tips and Tricks to Book Clients and Make Money 092

Welcome to Zimmerman Podcast Episode 92! Today, we’re talking about how to reboot your booking process. We’ve all experienced seasons where we can’t seem to get clients to book our services. You’re either not getting any inquiries at all or you’re getting inquiries only to have people ghost you after you’ve invested time and energy into booking them. Either way, it’s frustrating!

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Knowing When to Invest in Yourself with Mesh Lakhani 082

Welcome to Zimmerman Podcast Episode 82! Today, I’m sitting down with Mesh Lakhani. Mesh is the host of Talk Money Podcast and the co-founder of Lola Media. Mesh is an incredible storyteller who seamlessly blends his creative brain and his finance-focused mind, which I know so many of my listeners who are creative entrepreneurs can relate to.

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A Real Zimmerman Student Finds a Sure Thing 061

Welcome to Zimmerman Podcast Episode 61! Today, I’m sitting down with real Zimmerman student Carrie Black. Carrie is a floral designer who spent months taking my webinars and smaller classes until she dove in and bought The Power of Pinning. Carrie’s been where so many of us have been before… strapped for cash and struggling to find a sure-fire way to market our business when we don’t have extra money to spend on something that won’t work. That’s where the Power of Pinning comes in. Once Carrie heard about how Pinterest was working as a marketing tool for us over at Zimmerman, she knew it was the best money she could spend on her business.

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A Real Zimmerman Student Plays the Long Game 060

Welcome to Zimmerman Podcast Episode 60! Today, I’m sitting down with real-deal Zimmerman student Emily Phillips. Emily is an artist who discovered her passion for floral design while living overseas with her husband. Once returning to the U.S., Emily started investing in her floral business and found Zimmerman education after realizing that I’m also an entrepreneur… with young kids… building and growing a business while also being a present mom and a healthy human. Emily bought The Power of Pinning, my easy-to-understand Pinterest for business course, and has been loving the course AND her Pinterest results ever since.

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A Zimmerman Student Tells All 059

Welcome to Zimmerman Podcast Episode 59! Today I’m sitting down with a real live Zimmerman student, Jessica Alderton. Jessica is here to talk to us about her experience with transforming her business with Pinterest. Listen, I can tell you about how Pinterest has worked for me until I’m blue in the face, but what matters more is what students like you think about their Pinterest journey through The Power of Pinning. Creative, small business owner, floral designer, student, and mom Jessica is here to do that.

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How to Use Failure to Build a Better Business with Tracy Matthews 053

Welcome to Zimmerman Podcast Episode 53! Today I’m sitting down with Tracy Matthews, the creator of Tracy Matthews Jewelry and Creatives Rule the World, and Flourish and Thrive Academy. Tracy creates beautiful heirloom pieces that have been featured in stores around the world and worn by people like Orlando Bloom and Halle Berry. I’m so excited to share our conversation with you.

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Simplifying Marketing Messaging with Tim Burt 051

Welcome to Zimmerman Podcast Episode 51. Today, I’m sitting down with Tim Burt, author, speaker, producer, podcaster, and marketing expert behind Tim Burt Media.  Tim uses his marketing genius to create online ads that reach the masses, help with international presidential campaigns, and turn small business owners into millionaires.

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Questions with Rachel: Listening to My Gut, Writing My Memoir, and Self Care in a Hustle Culture 019

It’s time for another episode of Questions with Rachel! In this episode, Rachel asked me all about my new book, Sleeping with a Stranger, which will be available in stores and online April 7th 2020. We also talked about what I had to sacrifice to get this book written, what it really means to find balance and take care of yourself before you take care of anyone else, and how I’m feeling about making my carefully-guarded personal life so public when the book launches. Hint. Everyday I wake up and tell myself there’s still time to pull the book. If you’re ready for some honest conversation and even a few book sneaks, keep reading and then have a listen to this episode! 

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Finding Freedom in Finances with Cammie Palmer 016

For this episode, I chatted with one of my students, Cammie Palmer! I first met Cammie when she was in the wedding of a bridal client, before I even created my signature course, The Business Behind the Blooms. Cammie then bought BBB to help her figure out how to run her wedding rentals and floral business. Cammie  shared with me how she changed her money mindset through my program Know Your Numbers so she could turn her barely surviving business into a flourishing career. So let’s give a big Zimmerman Podcast welcome to Cammie, who has had the unique position of seeing me up close as a floral designer and wedding planner, to a brand new educator, and now a seasoned coach and mentor. Let’s dive in.

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Questions with Rachel: Workshops, Dissatisfied Brides, and How to Bust out of a Funk 014

What do women’s cycles, floral workshops, and Frozen 2 have in common? They’re all topics of questions from this episode of the Zimmerman Podcast. We discussed the logistics and finances behind workshops, what happens when you have an unhappy bride who leaves a bad review, and ways to get stuff done on days you don’t feel motivated. Let’s get started! 

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How to Own Your Story and Produce a Life You Love with Sheri Salata 013

For this episode I got to sit down with THE Sheri Salata. Sheri is the co creator of The Pillar Life, author of The Beautiful No, and former co-president of Harpo Studios and the Oprah Winfrey Network. She was also the executive producer of the The Oprah Winfrey Show. While her list of accolades is long, Sheri tends to define herself by the simple title that has most defined her life: storyteller.

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